Sending SMS

Can I send personalised bulk SMS with each customer's name?

Updated 25 October 2026 · 1 min read

Quick answer

Yes. You can fill each customer's name, amount, date or order number into the message, as long as those parts are {#var#} in your DLT template.

How it works

  1. Register a template such as: Dear {#var#}, your payment of Rs {#var#} is due on {#var#}. - BSMSIN
  2. Upload a file with columns for Name, Amount and Due date.
  3. Map each column to a {#var#} in the template.
  4. Each customer receives their own values.

Keep in mind

  • Each {#var#} usually holds up to 30 characters.
  • The fixed text must match the template exactly.
  • Long names can push the message into a second SMS part.

More questions

Does personalisation cost extra?

No. You pay per SMS part as usual, but long values can make a message use more than one part.

Can each customer get a different link?

Yes, if the link path is a {#var#} and the domain is fixed and whitelisted.

Can I personalise SMS from Google Sheets?

Yes. Use our free Google Sheets add-on with column names such as {{Name}} in your template.

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