Acceptance of these terms
By visiting bulksmsind.in, creating an account, buying credits or using any of our services, you agree to these Terms of Use, our Privacy Policy, No Spam Policy and Cookie Policy. If you use our services on behalf of a business, you confirm that you are authorised to accept these terms for that business. If you do not agree, please do not use our services.
Who we are
"Bulk SMS India", "we", "us" and "our" refer to the business operating the bulksmsind.in website and its related panels, located at 787 Basant Nagar, Jagadhri, Yamuna Nagar, Haryana 135003, India. "You" and "customer" refer to the person or business using our services.
Our services
We provide business messaging and communication services, including:
- Promotional, transactional, service and OTP SMS
- WhatsApp messaging, RCS messaging, voice calls (OBD), missed call and IVR services
- AI chatbot, conversational AI and AI video messaging solutions
- White label reseller panels, HTTP APIs and plugins for WooCommerce, WordPress, Google Sheets and Zapier
We may add, change or discontinue features from time to time. Where a change materially affects a paid service you are using, we will try to tell you in advance.
Eligibility and your account
- You must be at least 18 years old and able to enter into a binding contract under Indian law.
- Our services are meant for business use. You must give accurate details when you register, including business, contact and KYC information we or the DLT platforms ask for.
- You are responsible for everything that happens under your account, including activity by your staff, developers and, for reseller accounts, your clients.
- Keep your password and API keys secret. Tell us immediately at support@bulksmsind.in if you think your account or API key has been misused. You can ask us to replace an API key at any time.
DLT and TRAI compliance
Commercial SMS in India is governed by the Telecom Commercial Communications Customer Preference Regulations, 2018 (TCCCPR) issued by TRAI, and the rules of the DLT (Distributed Ledger Technology) platforms run by telecom operators. By using our SMS services, you agree that:
- You will register your business entity, sender IDs (headers) and message templates on a DLT platform, and send only messages that match your approved templates.
- You will send promotional messages only to people who have not opted out and only during the hours allowed by TRAI, and you will use the correct header type for each kind of message.
- You will whitelist any URLs, APKs and call-back numbers used in your messages where the rules require it.
- You alone are responsible for the content of your messages, the numbers you send to and the consent you hold. Operators may block messages, headers or templates that do not comply, and we cannot override their decisions.
Our team can guide you through DLT registration, but approval of entities, headers and templates is decided by the DLT platforms, not by us.
Acceptable use
You must follow our No Spam Policy. In particular, you must not use our services to:
- Send unsolicited messages, or messages to people who have not given the consent the law requires
- Send content that is false, misleading, fraudulent, defamatory, obscene, hateful or illegal, or that infringes anyone's rights
- Send phishing links, malware, or messages that impersonate another person, bank, government body or brand
- Promote activities that are illegal in India, including unlicensed betting and gambling
- Interfere with, overload, scan or attempt to gain unauthorised access to our systems or networks
Prepaid credits, pricing and payment
- Most of our services work on prepaid credits. Credits are added to your account after we receive your payment.
- Prices, credit validity and deduction rules depend on the plan, route and channel you choose. Prices exclude GST and other applicable taxes, which are charged extra.
- An SMS longer than one part (160 characters, or 70 characters for Unicode such as Hindi) is charged as multiple messages.
- Credits are charged when a message is submitted, whether or not it is finally delivered, unless your plan explicitly says otherwise.
- There is no refund after purchase. All payments are final and non-refundable, as explained in the No refund policy section of our Privacy Policy.
- We may revise prices for future purchases. Operator, DLT or regulatory charges introduced by third parties may be passed on to you.
Delivery and service availability
We submit your messages to telecom operators and other channels in real time and provide delivery reports for every SMS. However, final delivery depends on factors outside our control, including operator networks, DLT scrubbing, DND preferences, handset status, coverage and the recipient's settings. We do not guarantee that every message will be delivered, or delivered within a particular time.
We work to keep our platform available at all times, with backup servers and routes. Short interruptions may still happen because of maintenance, upgrades, operator issues or events beyond our control.
WhatsApp and other third-party channels
WhatsApp, RCS and similar channels are provided by third parties such as Meta and Google. When you use them through us, you must also follow their terms, business policies and messaging rules, including opt-in requirements. These providers can restrict, suspend or change their services, and we are not responsible for their decisions.
APIs, plugins and integrations
Our HTTP APIs, WordPress/WooCommerce plugin, Google Sheets add-on, Zapier app and other integrations are provided to help you send messages from your own systems. You are responsible for how you configure and use them, for keeping your API keys on your server, and for the messages your systems send. Plugins are provided as is; please test them on your site before using them in production.
Reseller accounts
If you use our white label reseller panel, you are responsible for your clients' compliance with these terms, the No Spam Policy and TRAI rules. You must make sure each of your clients completes its own DLT registration. We may suspend any client account under your panel that breaks these terms, and repeated violations may lead to suspension of your reseller account.
Customer data
You own the contact lists and message content you upload. You give us permission to process that data only to provide our services to you. How we handle personal data is explained in our Privacy Policy. You confirm that you have the right to share this data with us and that you have obtained any consent required from the people you message.
Intellectual property
The Bulk SMS India name, logo, website, panels, software and content belong to us or our licensors. You may not copy, modify, resell or reverse engineer them except as allowed by these terms or by law. Reseller customers may use the white label panel under their own brand only while their reseller account is active.
Suspension and termination
We may suspend or terminate your account, block messages or withhold service, without refund, if:
- You break these terms, the No Spam Policy, TRAI or DLT rules, or any law
- We receive complaints about your messages or a request from a telecom operator, regulator or law enforcement agency
- We reasonably believe your account is being used for fraud, spam or other harmful activity, or your payment is disputed
You may stop using our services at any time. Any unused credits remain non-refundable.
Disclaimers
Our services are provided "as is" and "as available". To the extent permitted by law, we do not make any warranty that the services will be uninterrupted, error-free or suitable for a particular purpose, beyond what is expressly stated in these terms.
Limitation of liability
To the extent permitted by law, we are not liable for any indirect, incidental, special or consequential loss, including loss of profits, revenue, data or goodwill. Our total liability for any claim relating to our services is limited to the amount you paid us for the affected service in the three months before the claim arose.
Indemnity
You agree to indemnify and hold us harmless from any claims, penalties, losses and costs (including reasonable legal fees) arising from your messages, your use of our services, your breach of these terms, or your violation of any law or third-party right.
Governing law and disputes
These terms are governed by the laws of India. We will first try to resolve any dispute through discussion. Subject to that, the courts at Yamuna Nagar, Haryana will have exclusive jurisdiction.
Changes to these terms
We may update these terms from time to time. The "Last updated" date at the top shows when they last changed. If you continue to use our services after an update, you accept the updated terms.
Contact us
Questions about these terms? Write to support@bulksmsind.in or call +91 90345 41288. Postal address: Bulk SMS India, 787 Basant Nagar, Jagadhri, Yamuna Nagar, Haryana 135003, India.